What is a Target Audience? | Marketing Strategies Explained | Marketing 101 | Digital Marketing [Video]

Have you ever noticed how some ads seem like they’re speaking directly to you?

That’s because behind every successful marketing campaign is a well-defined target audience.

This video is a quick overview of what a target audience is and why it’s crucial for your marketing efforts.

A target audience is a specific group of people identified as the intended recipients of a marketing message or product, carefully chosen based on their preferences, behaviors, and various demographic factors.

Whether you’re a small business owner, a budding marketer, or simply curious about how companies manage to catch your eye, you’ll find actionable insights and strategies to make your marketing messages more impactful.

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