What Are the 5 P’s of a Marketing Plan? [Video]

What Are the 5 P’s of a Marketing Plan?
Knowing the five P’s of marketing is essential for developing a comprehensive strategy that effectively reaches your target audience. These elements help businesses optimize their offerings, pricing, and promotional efforts to maximize customer satisfaction and profitability. In this video, Skye Schooley, a senior staff writer at business.com, explains what the five P’s of marketing are to help you create a well-rounded marketing plan.

Time stamps
0:00 Skye Schooley, a senior staff writer at business.com, introduces the video topic.
0:22 Schooley explains the first P of marketing: product.
0:35 Schooley explains the second P of marketing: price.
0:48 Schooley explains the third P of marketing: place.
1:02 Schooley explains the fourth P of marketing: promotion.
1:17 Schooley explains the fifth P of marketing: people.
1:36 Schooley thanks you for watching and signs off.

Skye Schooley is a senior staff writer for business.com.

To read a comprehensive guide to creating a small business marketing plan, visit https://www.business.com/articles/sample-marketing-plan-outline-and-template/

To learn about the best text message marketing services, watch https://www.youtube.com/watch?v=Vtcweix8jXY

To learn about the best email marketing services, watch https://www.youtube.com/watch?v=LYU93g1MBDo

5 p’s of marketing, marketing strategy, marketing plan basics, product pricing tips, promotion strategies, business marketing tips, marketing mix explained, how to sell a product, customer engagement strategies, small business marketing, business.com, Skye Schooley, marketing