In this solo episode of the REI Marketing Weekly, I dive deep into the power of video content for real estate investors. Whether you’re a wholesaler, flipper, or private lender, understanding and utilizing video can dramatically enhance your marketing strategy and lead-generation efforts. I break down why video is crucial, share tips on getting started with minimal equipment, and offer insights on creating compelling content that resonates with your audience. Tune in to learn how to leverage video to boost your business’s online presence and attract motivated seller leads.
Talking Points:
[00:00] Introduction to the solo episode and the focus on video content for real estate investors.
[02:29] Transition into the importance of video content and its relevance in today’s digital marketing landscape.
[03:22] Explanation of why video content is essential and how it can impact your business.
[05:00] Using reviews and user-generated content to make informed decisions.
[08:12] The value of providing useful information and how it leads to better quality leads.
[09:00] Statistics showing the impact of video on website conversion rates.
[11:57] Overview of Culler Media and the services offered.
[12:17] Deciding where to publish your video content based on your target audience.
[16:38] Starting with simple equipment like an iPhone and gradually upgrading.
[20:06] Overcoming the fear of being on camera and the importance of consistency.
Links & Resources:
Culler Media: http://cullermedia.com
Donald Miller’s StoryBrand: https://storybrand.com
ChatGPT: https://openai.com/chatgpt
Investor Carrot: https://carrot.com
Closing Remarks:
Thank you for tuning in to this episode of the REI Marketing Weekly! If you found value in this episode, please subscribe, leave a review on Apple Podcasts or Spotify, and share it with your friends. For any questions or further guidance, feel free to reach out to me at josh@cullermedia.com. Catch you on the next episode!
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