Using Public Relations and Marketing to Catapult Growth [Video]

On today’s episode host Aisha Bowe talks with the iconic Bobbi Brown. 25 years after she sold her namesake cosmetics company to Estee Lauder, Bobbi is back with Jones Road Beauty, a cosmetics company focused on clean, high-grade formulations for all skin types and tones.

Entrepreneurs realize that at all stages of growing a company, it’s tough to make sure your hard work gets the media attention it deserves. This episode offers hard-earned wisdom about shaping a media and marketing plan for your business from launch through sale in an ever-changing media landscape.