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United Soccer League Arkansas to reveal team names [Video]

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Corporate Business Marketing

FILED BY A GROUP OF MOTHERS WHO CLAIMED THE MOVE VIOLATED THE FIRST AMENDMENT. AFTER MORE THAN A YEAR—UNITED SOCCER LEAGUE ARKANSAS IS FINALLY REVEALING THEIR TEAM NAME AND BRAND TO THE PUBLIC 40/29’S KATANI GOUCH IS LIVE IN THE NEWSROOM WITH HOW THE COMMUNITY HAD A HAND IN THE PROCESS YUNA—SINCE THE ANNOUNCING OF THE CLUB BACK IN MAY OF 2023 EVERYONE’S GOALááá HAS BEEN TO FIGURE OUT THE NAME OF THE TEAM AND THROUGH SURVEYS—LISTENING SESSIONS AND EXTENSIVE DISCUSSION MANAGING DIRECTOR WES HARRIS TOLD ME THE COMMUNITY WAS DEFINITELY PART OF THE TEAM THEY HELPED NAME THE CLUB STARTED OUT WITH 16 DIFFERENT LISTENING SESSIONS THROUGHOUT ALL OF NORTHWEST ARKANSAS INCLUDING TWO WITH HISPANIC COMMUNITIES AND ONE WITH MARSHALLESE THEN THROUGH OVER 10 THOUSAND RESPONSES FROM ONLINE POLLS AND SURVEYS–THE TEAM CREATED A FOCUS GROUP THAT MET NINE DIFFERENT TIMES TO REFINE FEEDBACK SO A VERY EXTENSIVE PROCESS …

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