The club have officially announced it this afternoon.
Tottenham Hotspur have changed their club badge in an official club announcement this afternoon.
In an article published by the club website, an official statement read:
“Welcome to our remastered brand identity, embracing our rich history and unmistakable heritage.
“Created with the input of over 300 players, staff and fans to fully understand what Tottenham Hotspur means to them, our new identity enables a more playful, daring approach for the Club’s brand across the multitude of platforms on which it now features, with a particular focus on clarity in digital environments.
“The world-famous cockerel stands prouder than ever and is supported by a silhouette version, along with the reintroduction of the THFC monogram and new colours, patterns and hallmarks linked to the Club’s heritage.”
🚨⚪️ Tottenham announce their new logo.
“We have removed the curved Tottenham Hotspur text from beneath the cockerel”.
“This enables us to increase its scale across different environments and stand proud as …