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TikTok ban is set to go into effect on Sunday | Why was it banned, will the app go away and what could Trump do? [Video]

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Corporate Business Marketing

The clock is ticking down on TikTok in America.

A law that requires TikTok to find a new, non-Chinese owner or face a ban is scheduled to go into effect Sunday – and there is little indication the company is set to pull off a sale before then.

That means 170 million Americans could lose access to a platform they use to find entertainment, news and community, or even run a business, after TikTok became the first new platform in years to pose a real competitive threat to American social media stalwarts like Instagram and YouTube.

The Supreme Court on Friday upheld the law, bringing the ban one step closer.

But although the ban deadline is now just two days away, there are still many unknowns about what exactly will happen.

Will TikTok shut itself off entirely in the United States? That’s not what users or experts had expected, but one report indicated it may do just that.

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