I see so many getting sucked in to content creation without understanding it’s role.
For brand building, it
– Keeps you top of mind
– Builds Trust & Authority
– Engages & Entertains
– Informs & Educates
– Positions
One quality piece of content can do all these things…
All these things done consistently, builds relationships, reputations and brands.
Are you tuned in to the brand-building role of your content?
#brandcontent #brandstrategy #brandbuilding