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The Perfume Shop Christmas 2023 [Video]

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Corporate Marketing Strategy

THE PERFUME SHOPChristmas 2023 Campaign

We produced social content for The Perfume Shop‘s ‘Merry Spritzmas’ Christmas campaign. The 30 second promotional film is a celebration of fragrance as your perfect party companion.

Our concept was to follow 4 different groups of people (a couple, older family, family with young children and pair of friends) as they get ready to attend the same Christmas party, placing perfume at the heart of the celebration.

Our illustrator designed a storyboard to bring the scenes envisioned by our Director and DOP to life. Before the main shoot, we did a test shoot to provide a preview of the assembled shots, which also gave us a chance to practise executing the more intricate camera movements. Take a look at the process behind how we conceptualised and planned the shots here.

We hired out a house and decorated it with hundreds of glitzy Christmas lights and baubles, throwing a full-on Christmas party with …

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