The Death of Brand Identity Why Every Luxury Logo Looks The Same Now [Video]

Walk down any luxury shopping street and you’ll notice something disturbing – every brand looks identical. From serif-free logos to minimalist storefronts, discover why brands are losing their unique identity in the rush toward simplification. This critical analysis exposes how the flat design trend has stripped away decades of brand heritage and what it means for the future of design.

Explore the historical evolution from distinctive brand identities to today’s “white label” approach. Learn why this shift happened, which brands are affected, and what parallels can be drawn from architecture and industrial design’s similar journey through extreme minimalism.

Get ready for a bold prediction about the future of branding and why we might be on the cusp of a design renaissance. Perfect for designers, brand strategists, and anyone interested in the future of visual identity.

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