The best content strategy won’t work unless you have this ONE thing:
👉 Content fundamentals
And a team that knows how to execute them
The key to successful content isn’t just strategy—it’s mastering the art of content creation.
-Storytelling
-Body language
-Delivery
-Length, format, style
-Hooks
-Creativity
-Edu-tainment
-Retention
-The use of AI and automation to create better content and eliminate time consuming manual work
It’s also knowing which videos should go on LinkedIn vs YouTube long from vs your website. (Platform mastery)
When to repurpose, when, and how
It’s understanding what is currently working from a social, platform and even cultural perspective
There are so many things you don’t SEE…. but it’s there
Point is….
You may have a GREAT strategy.
Question is… do you and your team have the skills to execute?
❤️ABS
#contentstrategy #socialmediastrategy #videomarketing #short