Structuring Webinars, Repurposing Blog Posts, and Creating Authentic Content [Video]

We should all work smarter, not harder. The same goes for content. By structuring pillar content, such as webinars, before they have actually taken place, repurposing becomes effortless. Not only that, but the clear, focused approach will be more engaging for your audience. This frees up time to craft more insightful, authentic pieces, and means you have a ready-made format for blogs, social media posts, reels, and more.

Watch this highlights video from episode 5 of B2B Content Strategist to find out:
• Why audiences crave real voices and behind-the-scenes insights
• How to reverse engineer content for repurposing
• Real-world examples of content marketing strategies

#contentmarketingstrategy #b2bcontentmarketing #b2bcontentstrategist

Watch the full B2B Content Strategist conversation: https://youtu.be/jRNbLRwx4j0

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