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Strategy Planning with a Customer Business Plan | Salesforce Trailhead [Video]

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Corporate Marketing Strategy

Strategy Planning with a Customer Business Plan | Salesforce Trailhead

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Strategy Planning with a Customer Business Plan

Gustavo has created customer business plans (CBPs) and account plan views for both NTO accounts. Now it’s time for more business-planning goodness. He discovers that he can create real-time account plan reports and embed them on the promotion page. An embedded report provides a visual representation of how a promotion impacts account plan KPIs in real time.

Set Up an Account Plan Report
An account plan report shows a list of products with their planned volume.

Before creating an account plan report, Gustavo makes sure that his promotion KPI set has a subset with all the promotion KPIs he wants to see in the report, including planned promotional volume, planned total volume, and target volume to name a few. He also works with his Salesforce admin to build a report at the category level with the promotion KPIs.

Gustavo now embeds this report in the promotions page. So, whenever he changes a promotion, the data in the embedded report is updated in real time. To note, these changes only show on the Promotion page, not in the CBP data.

Use Lightning App Builder to add the SmartUI RTR Component to the Promotions page.
Enter the report name: Account Promotion Scorecard.
In the UI Mapping field of this lightning component, enter the name of the component added in the UIMapping section of the report metadata JSON: FlatList.
Save and activate the page.

00:00 Introduction
00:21 Get Started with Customer Business Plans
01:10 Dive into Customer Business Plans
01:56 Read Customer Business Plan Data from an Account Plan View
02:27 Analyze Promotional Impact on Plan Data in Real Time

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