Storytelling Secrets That Startups Wish You Knew [Video]

Why don’t most brands connect with their audience?

Because they focus on features, not feelings.

Here’s the thing:
Logic informs. But emotion drives action.

In this reposted episode of The Unified Brand Podcast, we talk to Seth Erickson, Chief Mischief Maker at Storify Agency and author of How to Hack Humans, to uncover the real key to impactful marketing: storytelling.

• Problem: Businesses struggle to make their message stick.
• Solution: Learn the neuroscience of storytelling to craft emotional, memorable narratives.
• Transformation: Create a brand that resonates deeply, inspires action, and drives loyalty.

Seth also shares the biggest mistake businesses make with messaging—and how to fix it.
Ready to transform your marketing?

🎙️ Tune in here: – https://creators.spotify.com/pod/show/chris-outlaw0/episodes/Why-a-Great-Brand-Story-Has-The-Power-To-Change-The-World—With-Seth-Erikson-e2trvgv

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