In this episode of the Business Builder Show, host Bill Prater interviews Matt Bailey, a leading expert in digital marketing training and owner of SiteLogic.
Bailey discusses his comprehensive approach to training, emphasizing the importance of core marketing concepts and effective communication. He shares insights on serving a diverse audience, from university graduates to mid-career changers and corporate marketing teams.
Matt highlights key industry challenges, from keeping training content up-to-date to engaging effectively with clients and students. He explains how SiteLogic ensures high completion rates through interactive learning and personalized feedback.