AFC Bournemouth’s front-of-shirt sponsor BJ88 has denied links to cockfighting, with fans of the Premier League club ‘very uncomfortable’.
The Asian betting company, who have teamed up with the Cherries for the 2024-25 season, have been accused of having links to cockfighting in the Philippines.
BJ88 deny the allegations and a spokesperson claims some websites and social media profiles have mirrored their brand name, resulting in widespread confusion.
Bournemouth’s front-of-shirt sponsor now plan take legal action as they issued a statement vowing to ‘protect’ their business and reputation amid the rumours.
‘BJ88 has been made aware of several websites and social media channels mirroring our brand name, logo and other intellectual property,’ a spokesperson told the Bournemouth Echo.
‘Although some may be similar in design and in some of the services offered, these companies, websites and social media channels are not genuine.
‘We wish to emphasise, we do not in any way …