Personal Branding vs Corporate Branding [Video]

Elon Musk, Mark Zuckerberg, and Tim Cook all share a common trait: they have significantly more followers on their personal social media profiles than their companies do. This highlights the importance of personal branding over corporate branding. People connect with individuals, not logos. When clients associate a positive experience with a person rather than a company, it can make a big difference in your client relationships.

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