Part 1/2 of Capital Raising and the Marketing Funnel in Real Estate [Video]

Master the Marketing Funnel for Successful Capital Raising!

Want to build an effective capital-raising strategy for real estate? Let’s discuss your unique approach to marketing and converting leads! Book a call with me here: https://calendly.com/stephenleethomas/meeting-with-stephen-lee-thomas-15-minutes?

In this video, I break down the marketing funnel—an essential framework for anyone looking to raise capital in real estate. From awareness to interest, conversion, and loyalty, each stage requires specific actions and calls to action (CTAs) to move leads through the funnel. I’ll share strategies for creating awareness, building trust, engaging with leads, and converting them into investors. Plus, learn how to leverage existing relationships for referrals and sustained capital growth. Follow these steps to develop a structured approach that simplifies your capital-raising efforts.

Timestamps:
[00:00] Introduction to Capital Raising and the Marketing Funnel
[02:15] Understanding the Four Key Stages: Awareness, Interest, Conversion, Loyalty
[05:40] Creating Effective Awareness with Social Media and Ads
[08:50] Building Interest: Using Webinars and Content to Nurture Leads
[12:10] The Conversion Phase: Getting Commitment Through One-on-One Calls
[15:35] Loyalty and Referrals: Growing Your Investor Network

Simplify your capital-raising strategy with a clear marketing funnel and actionable steps for each stage!