Marketing Funnels: Your Website and Brand Awareness [Video]

Welcome to our GoDaddy course lesson on “Marketing Funnels: Your Website and Brand Awareness”! The awareness stage is an important part of the marketing funnel. This video breaks down the basics of online awareness and how it can drive potential leads to your website. Get your business online in minutes with GoDaddy Airo™: https://social.godaddy/airopower

From sponsored ads and social media posts to client referrals and online directories, we cover a variety of strategies to make your brand known. We also discuss how to effectively utilize your website as a key tool for capturing vital lead information. Plus, the importance of a well-crafted landing page, clear communication of benefits, online chat support, and showcasing your portfolio and testimonials. Remember, while attracting leads is crucial, it’s equally important to have all stages of your marketing funnel strengthened.

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Stay tuned for more lessons on refining your marketing funnel for maximum impact. http://bit.ly/GoDaddy-Subscribe
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00:00 Introduction
00:20 Definition of the awareness stage
00:40 Popular methods of awareness
01:13 Other areas for service providers to gain awareness
01:34 Bonus tip
01:51 Your website or landing page
02:35 Important note about your URLs