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Corporate Marketing Strategy

Inside Brand Safety Summit Day 2: Power Players, Purpose, and the Pursuit of Trust [Video]

From Gary Vee’s candid call for authenticity to Haleon’s focus on transparency, Day 2 at the Brand Safety Summit delivered many key takeaways for professionals. Join us as we unpack the highlights, from social media challenges to responsible AI and youth mental health.

During day 2 of the Brand Safety Summit we heard from a compelling mix of voices from across media, marketing, and mental health, each offering fresh perspectives on building trust and navigating brand safety. 

As industry leaders confront myriad challenges—from misinformation and AI’s rapid rise to the evolution of social media—one thing is clear: the future of brand safety demands both innovation and accountability. 

This year’s sessions tackled these topics head-on, encouraging publishers and brands to think deeply about their role in creating a transparent and responsible ecosystem.

From Gary Vaynerchuk advocating for “real conversations” to Haleon’s steps in content authenticity, the day sparked crucial conversations about …

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