Influencer Marketing 101: Building a Strong Foundation [Video]

Join us for a foundational session with Admitad as we discuss everything influencer marketing, from types of influencers and campaigns that deliver results to strategies such as using promo codes to help boost your brand.

Excited to welcome as panelist:
→ Yurii Piatkov, Senior Business Development Manager at Admitad

Moments from the webinar:
00:00 Intro
01:15 Why influencer marketing
03:32 Types of influencers
07:11 Choosing the right influencers
12:36 Negotiating contracts
16:56 Types of campaigns
23:25 Track campaign results
29:03 Intro to Yurii’s session
30:42 Why brand-influencer alignment matters
33:35 Why work with micro and nano-influencers
35:28 The benefits of using promo codes
41:45 Types of promo codes
44:43 Best practices for brands and influencers
50:11 Q&A