How to Maximize Your SaaS Business with Influencer Marketing (And Actually See Results LOL) [Video]

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Timestamps:
00:00 – Introduction: Discover the perfect marketing strategy that software companies have been missing.
00:19 – Influencer Marketing: Why traditional influencer marketing often fails and how to do it right.
01:00 – Understanding the Audience: Why viewers often ignore paid advertisements from influencers.
02:23 – Effective Influencer Strategy: The importance of consistent promotion by influencers.
02:46 – Building Your Own Influencer: Benefits of having a dedicated influencer for your software company.
03:11 – Funnel Creation: How to integrate influencer marketing into your lead generation funnel.
03:30 – YouTube as a Key Platform: Why YouTube is crucial for your marketing strategy.
04:01 – Case Study: Example of effective influencer marketing by the software company Clay.
05:40 – Starting from Zero: Tips for new software owners using influencers to create valuable content.
05:58 – Types of Videos You Need:

Informational Videos: Demonstrating how your product works and its benefits.
Informal Informational Videos: Analysis and reviews, similar to Alex Hormozi’s style.
How-to Guides: Step-by-step tutorials from beginner to advanced levels.
07:34 – Introductory Videos: Direct advertisements showcasing your product.
07:53 – Problem-Based Solution Videos: Addressing common user issues with practical solutions.
08:26 – User Informative Videos: Detailed guides for current users to enhance their experience and retention.
09:41 – Creating a Lead Generating Funnel: Converting viewers into customers through strategic content and offers.
10:43 – Funnel Strategy: Guiding viewers through your funnel to encourage software sign-ups.

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