How to Create a Pipeline-Generating Paid and Organic Marketing Strategy [Video]

WinsDay, June 26, 2024:

We are welcoming Lashay Lewis, Founder, Authority Plug and
Tas Bober, Founder, Delphinium Solutions

Topics:
1. Mapping Out the Buyer’s Journey – ICP, Problems, Product, and Sales Process
2. Using the Buyers Journey Map to Create a BOFU Organic Content Strategy that Doubles as Sales Enablement
3. Using the Buyers Journey Map to Create a Foundational Paid Landing Page and Distribution Strategy
4. Measuring Organic Success and Optimizations/Iterations
5. Measuring Paid Success and Optimizations/Iterations

We’ll map out the stages your buyers go through, from initial problem awareness all the way to becoming loyal promoters.

This episode is full of insights!

We’ll see you there!!

#pipeline #sales #buyers

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