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Francis Ngannou’s coach criticizes PFL’s lack of promotion for former UFC champ’s MMA return [Video]

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Corporate Marketing Strategy

Coach Eric Nicksick questions PFL’s promo of Francis Ngannou vs. Renan Ferreira

In a recent interview with MMA Fighting, coach Eric Nicksick questioned the PFL’s marketing strategy for Ngannou vs. Ferreira.

“Not only is it crazy…I always write down goals and all this stuff, and titles, just for me to see on my board every day and when I’m doing my work,” Nicksick said of Ngannou vs. Ferreira. “I literally forgot we were fighting for a title. We get another title fight? You think a five-rounder, everything else. That’s how much it hasn’t been promoted…

“We know it’s a title fight, in the back of my mind, but I had to reassure ‘We’re fighting for a title here!’…I want to hear that more rather than these two giants fighting. This is for the PFL title, this is huge. I just wish it was promoted a little bit better, too.”

The Ngannou vs. Ferreira-led card also features …

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