Are you avoiding a data clean-up because it feels overwhelming? You’re not alone! But sooner or later, you have to tackle it head-on. Zontee Hou, Managing Director of our fantastic client Convince & Convert, speaker and advisor, author of Data-Driven Personalization, and host of the Data-Driven Decisions limited-series podcast, explains why you should form a task force, invest the time, and get started today!
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