RBS
February Focus
RBS
Natwest
Finance
Corporate Video / Testimonial
A short film to outline the focus for staff for February 2015. We filmed a customer advisor in London and a relationship manager in Fife to get a range of staff and locations in the film. The focus was all about customer relationships so we brought a couch to each location to film customer conversations in an interesting setting.
To make real customer interactions as cinematic as possible we used slow motion cameras. These give a larger than life feel to any simple shots.
Let’s demystify the process of video production. We estimate this example to cost around £8-9k because we logged roughly:
3 days of production managementwhich is low as we just covered an activity that was organised by our client. As a ballpark we estimate 1/2 day management per day of shoot and edit. This could be higher for complex projects …