Exploring Innovative Marketing Strategies With Michelle Ricketts [Video]

✔ Michelle’s 30 years as an Account Executive have spanned credit card processing and financial services, transportation, logistics, media, and consulting. With a breadth of projects including managing consultative alliances, live event management, and sales team leadership, Michelle’s career and entrepreneurial ambitions have taken her across the country and outside Canada, giving her extensive experience in multiple markets.

◼◻ Raised by a strong, independent single mother, my vision and values were instilled early. Michelle started her entrepreneurial journey in the 90s in event planning and speaking. A passion for health, fitness, music, dance, and community has also shaped Michelle’s experience providing innumerable opportunities to give back. With Wardell International, Michelle continues to empower entrepreneurs in their communities.
Michelle graduated from the Advertising Program at Sheridan College. She holds a Master’s in Project Management and a Certified Associate in Project Management (CAPM). Always looking to sharpen her skills, Michelle also has completed coursework in negotiation, sales, and leadership, including the Sales and Marketing Management Program at the University of British Columbia.

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