This week’s show is called “Embracing the Complexity of Successful B2B Marketing”. My guest is Murali Nemani (https://www.linkedin.com/in/mnemani/) , CMO at ScienceLogic (https://sciencelogic.com/) .
Listen in now, watch the video (https://www.youtube.com/watch?v=Cf4nKlvG5mo) , and/or read the transcript on the Heinz Marketing blog (https://www.heinzmarketingblog.com) starting Mon. 2/21/22 at 6am PST.
Join in on our conversation to learn how to keep accounts engaged and progress proactively in the consumerization of B2B business. We uncover:
• How to build trust at the beginning of a buyer’s journey
• The power of 3 key selling strategies: virtual product tours, ROI validation and customer case studies
• How ScienceLogic aims to get the right personalized outcome engagements to targets by building components cross-functionally
Sales Pipeline Radio (https://salespipelineradio.com/) is produced by Heinz Marketing. (https://www.heinzmarketing.com/)
I interview the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to Sheena@heinzmarketing.com (mailto:sheena@heinzmarketing.com) . For sponsorship opportunities, contact Cherie@heinzmarketing.com (mailto:cherie@heinzmarketing.com)