Embracing the Complexity of Successful B2B Marketing [Video]

This week’s show is called “Embracing the Complexity of Successful B2B Marketing”.  My guest is Murali Nemani (https://www.linkedin.com/in/mnemani/) , CMO at ScienceLogic (https://sciencelogic.com/) .

Listen in now, watch the video (https://www.youtube.com/watch?v=Cf4nKlvG5mo) , and/or read the transcript on the Heinz Marketing blog (https://www.heinzmarketingblog.com) starting Mon. 2/21/22 at 6am PST.   

Join in on our conversation to learn how to keep accounts engaged and progress proactively in the consumerization of B2B business. We uncover:

• How to build trust at the beginning of a buyer’s journey

• The power of 3 key selling strategies: virtual product tours, ROI validation and customer case studies

• How ScienceLogic aims to get the right personalized outcome engagements to targets by building components cross-functionally

Sales Pipeline Radio (https://salespipelineradio.com/) is produced by Heinz Marketing. (https://www.heinzmarketing.com/)

I interview the best and brightest minds in sales and Marketing.  If you would like to be a guest on Sales Pipeline Radio send an email to [email protected] (mailto:[email protected]) . For sponsorship opportunities, contact [email protected]  (mailto:[email protected])