#CorporateSocialResponsibility is NOT about donating to good causes. It is about across the board #sustainability for all stakeholders.
Employees are an important stakeholder, probably the most costly one and a focus on #wellbeing of all who work for the organization leads to sustainability – less absenteeism, less staff turnover, an attractive place to work and therefore you attract better quality people.
Alex Edmans, Professor of Finance at London Business School calculates that companies do 2 – 3 % per YEAR better when applying Corporate Social Responsibility.
Markus van Alphen in conversation with Becky Robinson
Become an excellent leader: https://bit.ly/46eVCSI
#ExcellentLeadership