Building Brands: From Brand Strategy to Social Content | Adobe Creative Cloud [Video]

Take a look at the world of branding with Rion Harmon, co-founder of Day Job, “The Millennial and Gen Z Creative Agency of Choice.” Walk through the strategic nuances and creative insights behind the success stories of brands he has built, including Recess and Fly by Jing.

In this session, we’ll cover:

Crafting a compelling brand identity: Delve into the foundational principles essential for designing a brand that captivates and resonates.
Leveraging social platforms for brand expression: Discover the dynamic potential of social media for brand amplification and meaningful engagement.
Curating on-brand content: Gain insights into curating content that aligns with your brand’s identity and connects with your target audience.
Easy ways to create on-brand content: Explore how Adobe Express can enhance your content creation process.

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About Adobe Creative Cloud:
Unlocking creative potential goes beyond tools – it’s about cultivating inspiration, fostering innovation, and mastering artistic expression. On the Adobe Creative Cloud YouTube channel, discover stories, concepts, and trends that ignite your creativity. We are your hub for creativity, connecting you with Adobe channels for detailed tutorials and product insights.

Adobe® Creative Cloud™ brings together everything you need to create your greatest work. One membership gives you access to all Adobe professional creative desktop applications, plus new features as soon as they’re available. Cloud storage ensures file access anywhere, even on mobile, streamlining concept sharing. Cloud-based services let you build websites, mobile apps, and content for any medium/device. With Behance integration, you can publish your portfolio on your own URL and plug into the world’s largest creative community to get inspired, get feedback, and find new opportunities.

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