Brand Building and New Ventures – William Ve’Atlass [Video]

Chances are, you’ve worn something designed by William Ve’Atlass, or V. He’s designed clothing for Champion, FUBU, Sean John, and hanesbrands. And today, he’s the founder and designer for three of his own brands that you can find online and at retail. But that’s not his only venture, he’s just launched a new product that has nothing to do with fashion. Join V as we discuss his design journey, philosophy about building brands, his mentor Damon John, and the complexities of relying on outside manufacturers.