Amazon’s New Multimodal AI Can Produce Towns Made of Pasta [Video]

Amazon has rolled out a new family of “understanding” AI multimodal models that can generate text, image, and video from varying inputs.

Collectively known as Nova, Amazon says it is able to “analyze complex documents and videos, understand charts and diagrams, generate engaging video content, and build sophisticated AI agents.”

Part of Nova is an AI image generator and a video generator. Amazon Nova Canvas is a “state-of-the-art image generation model” that can produce “studio-quality images” offering precise controls over style and content. It has features like inpainting, outpainting, and background removal.

Amazon Nova Reel can produce short videos from text prompts or image inputs. Amazon says it can “generate professional-quality video content for marketing, advertising, and entertainment.” The company released an ad for a fake pasta brand made by Nova Reel which shows a town made of pasta.

It also shared a bunch of other short clips (see below). …