Adams and Midgley launch marketing consultancy Orizan [Video]

Industry veterans Meyrick Adams and Casey Midgley have partnered to launch Orizan, a strategic marketing consultancy designed to meet the marketing needs of Australian businesses.

The launch looks to address the increasing priority of growth for business leaders seeking new revenue opportunities while adapting to changing economic environments.

Adams and Midgley describe the consultancy as “placement-agnostic,” offering a collaborative approach with clients from the inception of campaigns and an unbiased approach to social, digital, AI, media and creative.

“Complex business problems often require sophisticated innovative solutions. Which is why we need to take a holistic view to best support a client,” said Adams

“For us it’s best strategy wins. Channels with lower margins may best suit our clients’ needs, as every campaign approach is as unique as their business.”

He continued: “Casey and I both have the battle scars from having experienced most things our industry can throw at …