Beyond Tradition: Fresh Marketing Perspectives for Innovators [Video]

How do you build a personal or corporate brand in a technical industry? This diverse panel dives into the strategies, challenges, and opportunities in marketing across the reality capture and construction tech space. From creating engaging content to leveraging platforms like LinkedIn, YouTube, and TikTok, the panelists share actionable insights for businesses and individuals alike.

Key Topics Discussed:

The role of authenticity in marketing
Balancing short-term goals with long-term brand building
Quality vs. quantity: Finding your content strategy
Engaging field teams to generate visual content
The power of education in marketing

What You’ll Learn:

Gain insights into building a marketing strategy tailored to your audience and goals, whether you’re a solopreneur, small business, or large corporation. Learn how to leverage modern platforms to educate, engage, and grow your audience while navigating the challenges of creating impactful content in a highly visual industry.

Don’t miss this insightful conversation packed with real-world examples and ideas to elevate your marketing game.