3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
12 Steps to Create Videos

How Abercrombie CEO Mike Jeffries’ secret world of model sex parties was exposed by TV documentaries [Video]

Categories
Corporate Identity

, updated

The net had been closing around Mike Jeffries, the former CEO of fashion giant Abercrombie & Fitch (A&F), for years.

A Netflix show in 2022 lifted the lid on Jeffries’ fashion empire, his penchant for scantily-clad models and near-obsession with a brand image of only ‘good-looking people.’

Then, last year, a BBC investigation claimed Jeffries exploited young men at drug-fuelled sex romps at his New York homes and luxury hotels around the world.

Jeffries, his partner Matthew Smith and the couple’s alleged middle-man James Jacobson were arrested on sex trafficking and interstate prostitution charges on Tuesday, two senior law enforcement officials revealed.

The FBI and New York prosecutors were set to reveal more details at a press conference.

Former Abercrombie & Fitch boss Mike Jeffries was arrested on sex trafficking and interstate prostitution charges on Tuesday.
Model Keith Milkie claimed Jeffries and Smith deliberately targeted straight men they could coerce …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
5 Steps to Creating Successful Ads