Searching for Halloween costume inspiration? Look no further than the box office. WSOC TV [Video]

Are you curious about which costumes are flying off the shelves for Halloween 2024? Revelers are looking to the big screen for inspiration.

“It’s a big movie year,” Nikki Balles, Spirit Halloween’s senior director of PR and brand image told Yahoo Entertainment about 2024’s popular costumes. “You’ve got Beetlejuice, Deadpool &Wolverine, Inside Out 2 and Terrifier 3. We’re selling tons of that merchandise, and, of course, Ghostface is huge this year too!”

With Halloween spending projected to hit a record $11.6 billion this year, the seasonal retailer is ready to meet the demand across its 1,525 locations. But for Balles, it’s not as scary as it sounds.

“Halloween is about being who you want to be for a day without any judgment,” she said.