3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
12 Steps to Create Videos

Amazon deletes controversial video of exec wearing a necklace showing the Palestinian flag over Israel

Categories
Corporate Identity

Amazon removed a controversial video featuring an executive wearing a necklace of a Palestinian flag on top of Israel this week.

Vice president of global specialists and partner organizations for Amazon Web Services Ruba Borno was featured in a video promoting the company’s upcoming AWS re:Invent conference. Though it wasn’t highlighted, some viewers took notice of the necklace and threatened to cancel their Amazon subscriptions in response. 

After a few of days of silence, Amazon deleted the video. 

SELLERS ON AMAZON DEALING PRO-PALESTINIAN ‘RIVER TO THE SEA’ MERCHANDISE SOME DEEM ANTISEMITIC

In a statement to Fox Business, an Amazon spokesperson confirmed the video was removed and will be replaced.

“The violence and loss of life happening every day in the Middle East is tragic, and at Amazon, our hearts and thoughts are with any person or community that’s affected. Our leadership remains in regular contact with our teams based in the region to offer our support. The video shot …

How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
5 Steps to Creating Successful Ads