3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
12 Steps to Create Videos

Meta bets big on celebrity AI voices and augmented reality glasses [Video]

Categories
Corporate Marketing Campaigns

Meta launched AI chatbots voiced by Hollywood celebrities including Judi Dench and John Cena on Wednesday, betting its billions of users are eager to embrace artificial intelligence.

At the company’s annual product launch event, CEO Mark Zuckerberg also unveiled a prototype of normal-looking augmented reality glasses, which he hopes can one day replace smartphones.

Social media giant Meta is banking on AI and virtual and augmented reality applications to diversify its revenue streams.

However, the company has yet to convince investors of the need to shift from its highly profitable advertising-based model.

“I think voice has the potential to be one of, if not the most frequent way, that we interact with AI,” Zuckerberg said, demonstrating a conversation with an AI version of performer Awkwafina.

“It is just a lot better,” he said.

This launch follows OpenAI’s controversial ChatGPT voice feature, which drew criticism for its similarity to actress Scarlett Johansson’s voice.

Meta has secured permission from the …

How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
5 Steps to Creating Successful Ads