Marketing Planning in Airtable | Ben Green 🚀 [Video]

In this video, learn everything you need to know about marketing planning in Airtable. Whether you’re a marketing professional, content creator, or part of a marketing department, Airtable can streamline your content planning and execution processes.

I will demonstrate this complete workflow for managing marketing briefs, from capturing ideas to planning, assigning, and executing deliverables. Discover how to transform a simple idea into a detailed marketing brief by defining the audience and purpose. Once the brief is ready, I show how to create and manage content posts, such as YouTube videos or LinkedIn posts, and automate the generation of deliverables using templates.

Key highlights include:

→ How to capture and organize ideas in Airtable.
→ Steps to convert ideas into marketing briefs with detailed information.
→ Using templates to automate the creation of deliverables.
→ Assigning tasks to team members and tracking progress with SLAs.
→ Moving projects through different phases: planning, production, and going live.

By the end of this video, you’ll have a comprehensive understanding of how to leverage Airtable to streamline and enhance your marketing planning process, ensuring all your content is managed and delivered efficiently.

If you’re looking for more detailed tutorials on setting up systems like this in Airtable, check out the videos in this playlist. For personalized help building your own Airtable marketing system, use the link down below to get in touch.

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WHO AM I?
My name is Ben Green, I am the CEO of Optimize IS. We help remote teams, small businesses, startups, and other small teams set up the information systems that run your business when you sleep. This allows you to save time, save money, be more efficient, and work in your zone of genius.

We do this though implementing “best practice” processes with the most integrated software stack to back up the processes. We implement software tools like Airtable, Asana, Slack, Toggl, Active Campaign, Process Street, JotForm, Zapier, and many more to make your business run smoothly. Also, we use methods such as database implementation, workflow automation, and systems integration. We have experts on our team in Airtable Consulting, Zapier Consulting, and Systems Integration.

You can learn more on our website (https://www.optimizeis.com/main). Here are some more benefits of our Automation Consulting:
• Reliable automation frees countless hours
• Streamlined workflows for better efficiency
• Increase revenue by eliminating faulty and inefficient systems
• Solutions suitable for non-tech savvy users
• Done-for-you, customized optimization of all processes
• Easy to use automation with little or no coding required
• Optimizing your software stack eliminates wasteful redundancies

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