You have a handle on your YouTube Channel. You can produce various types of videos. And you have a video strategy you are reasonably proud of. Is it time to add YouTube Shorts into your mix?
YouTube Shorts are, by definition, short. They must be 60 seconds or less.
You can watch one, then swipe up to watch the next one, and keep swiping till you’ve spent more time than you could have imagined–just like with TikTok and Instagram videos.
YouTube Shorts can be accessed via the Shorts button at the bottom of the YouTube phone app. Or you can click “Shorts” on desktop view within your chosen YouTube channel. You can also find YouTube Shorts in your YouTube Subscriptions feed, if the publisher chooses to include Shorts.
In this post, you’ll see some solid professionally-oriented use cases for these scrollable, catchy videos. We’ll also share techniques and apps to …
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