GameCamp Summit 24 – Influencer marketing for app in practice [Video]

Influencer marketing for app in practice. Using influencer marketing together with UA

When influencer marketing makes sense and where it is very hard to use? What types of apps is it good for? Examples of good and bad cases. How influencer marketing can be combined with traditional UA?

Lukas Baranowski – Growth Manager, Reality Games
Robert Kruszewski – Head of Monetization at Reality Games