Texas A&M Commerce won’t change its name to add Dallas [Video]

Texas A&M University-Commerce President confirmed Wednesday in a statement to the campus community that changing the school’s name to “Texas A&M University-Dallas” was no longer under consideration.

The announcement comes after weeks of pressure from students and alumni against the name change. More than 9,100 signed an online petition against the name change, which cited concerns that “the proposed name change could disrupt the established brand identity and confuse prospective students.”

“I had the opportunity to listen to numerous individuals and groups, including students, faculty, staff, alumni, and university supporters throughout the region, and review comments provided through the rebranding email,” Rudin wrote. “Based on the feedback received, I cannot support the option of changing the name of our university to Texas A&M University-Dallas. I have informed the Board of Regents and Chancellor Sharp …