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The One Thing That SM Entertainment Is Getting Praised For Right Now [Video]

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Corporate Identity

SM Entertainment has been in the center of quite a bit of controversy in recent times. With the departure of some of their most notable idols like SHINee‘s Taemin and OnewEXO-CBX, and others over the past couple of years, it seems that the transition to the label’s new business strategy and development plan — known as SM 3.0 — hasn’t been going as smoothly as they probably hoped.

EXO-CBX | SM Entertainment

The label’s ongoing legal battle with aforementioned EXO-CBX and the numerous scandals and rumors regarding SM’s treatment of them and other idols has made many K-Pop fans voice their frustration with the company. And recently, Red Velvet‘s Joy herself publicly voiced her worries over the girl group’s (then upcoming) comeback and tenth anniversary debut plans, and SM’s lack of promotions for them. To name yet another issue, the continued silence over Seunghan‘s future with RIIZEafter …

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